With a view to a better market breakthrough, a joint partnership, i.e. a joint venture was established between two construction companies.
However, due to a series of external and internal factors, the partnership did not prove profitable. The lack of positive monetary flows aggravated the cooperation and both parties had an immense need for urgent action in order to build a better structure of the joint enterprise, alleviate tension and occupy the growing market.
They addressed us in order that we help them formalize a new working cooperation model. We first analyzed the current joint venture agreements and reviewed cooperation models, role distribution and financial results, in order to form a general overview of the current situation.
Secondly, we reestablished the agreement and constructed a new royalty rate model. Finally, we created a detailed business implementation plan for each partner in order to optimize business operations.